Posts tagged ‘VIA Ready Brew’

June 21, 2010

Starbucks Iced Coffee VIA

[Above product was provided by Starbucks.]

On June 29th, you will be able to find Iced Coffee VIA at your local Starbucks. Starbucks created this product specifically for the use of iced coffee on the go. Being a huge fan of the original VIA, I couldn’t wait to try this new product, especially since iced coffee is my favorite way to consume coffee. I received a free 5-pack of the Iced Coffee VIA from Starbucks by being one of the first 80 people to respond to a post on the MyStarbucksIdea website.

[About half the size of my hand. But then again, I’ve always had small hands.]

Flavor verdict? Love it! It’s not too sweet nor is it too bold. (Then again, no coffee in my opinion can ever be too bold.) And it dissolves perfectly in cold water, which is a problem I happen to find with the original VIA. It does not seem to like mingling with cold water or milk. Also unlike the original VIA, Iced VIA is to be mixed in 16oz cold water vs. 8oz of water.

The 5-pack of Iced Coffee VIA will retail for $5.95. These packets are indeed larger than the original sticks of VIA. They’re about three times larger, actually. However they are still perfect for toting in your pocket, purse, backpack, etc. (And there happens to be a stick already stashed inside my purse.)

I’ve yet to try mixing this VIA with milk, but I’m sure it’d be a tasty alternative to water. Or it may be just as tasty when topped over ice cream. (Something I like to do with the original VIA.) Contents of the Iced Coffee VIA sticks are microground coffee and sugar, thus making them vegan friendly for those of you wondering.

Overall, I absolutely adore this new product and I can’t wait for you to try it too!